A History of Toni Pons Espadrilles

A Journey of Passion, Tradition, and Commitment

Toni Pons is a brand that has been providing high-quality, timeless footwear for over 75 years. With a rich history and a deep commitment to the environment, community, and craftsmanship, Toni Pons has become a true leader in the world of espadrilles.

Passion, Tradition, and Commitment

Toni Pons was founded in 1946 by Antoni Pons Parramon, with a vision of creating traditional shoes made with the finest materials and techniques. Over the years, the brand has continued to uphold these values, making use of centuries-old traditions, such as jute and leather work, to create footwear that is both stylish and durable.

The company's commitment to its roots is reflected in its motto, "Whoever loses their roots, loses their identity." This focus on tradition has made Toni Pons a true leader in the world of espadrilles, and a trusted brand for customers around the world.

Awareness, Environment, and Responsibility

In addition to its passion for tradition, Toni Pons has always been a responsible brand, with a deep commitment to the environment and community. The company uses only the highest quality materials and environmentally-friendly production methods, ensuring that every product is made with the utmost care for the environment.

This focus on responsibility is a testament to the company's dedication to its customers and the world at large. Toni Pons is proud to be a company that is not only successful, but also socially and environmentally responsible.

The Journey Begins: The First Generation

The Toni Pons journey began in 1946 with the creation of a small shoe factory in Osor, near Girona, Spain. The first products produced were espadrilles made with jute or rubber and leather boots, created in the traditional way.

The Second Generation: Expansion and Growth

In the 1960s and 1970s, Antoni Pons i Carós, the son of the company's founder, joined the organization with a vision of expanding the brand beyond its local roots. This vision was realized in 1995 when Toni Pons entered the French market, achieving wide acceptance from customers right from the start.

The Third Generation: Modernizing the Brand

Today, Toni Pons is led by Jordi Pons, the third generation of the family, who joined the organization in 2012. Under his leadership, the brand has undergone an update, from the logo to the restructuring of the collection, which is now divided into sections, each with its own personality.

The Digital Challenge and the 75th Anniversary

In recent years, Toni Pons has embraced the digital world, establishing a strong presence online with a new corporate website and online store. This has made the company's espadrilles more accessible than ever, available to customers with just a single click.

In 2021, Toni Pons celebrated its 75th anniversary, reflecting on its rich history and the journey that has brought it to where it is today. With work, dedication, and passion, the small workshop in Osor has become an international reference brand in the world of espadrilles.

Driven by Passion and Tradition

Toni Pons is a brand that is driven by passion, tradition, and commitment. With a deep respect for the environment and community, Toni Pons has become a true leader in the world of espadrilles, offering customers around the world timeless and high-quality footwear. Whether you're looking for a stylish and comfortable pair of espadrilles, or a brand that aligns with